Assignment 1: What makes a site successful?

April 5, 2010 § Leave a comment

Features that are successful: NAVIGATION/TOP AND BOTTOM:

  • simple navigation (no drop down menus that drop down a mile)
  • navigation at the top of your page- ascending navigation seems to create clutter and confusion in sites
  • navigation at the bottom of your page- if viewer is at the bottom of the page, not scrolling is necessary
  • needs to be easy to see- make sure its distinguishable from your text/content also on the page
  • navigation that works- make sure all of your pages can be navigated to

CONTENT:

  • pictures- nobody will go to your site if it us comprised of only text
  • text- less is more in this case
  • background images can be depending on the site

PAGES: the essentials-

  • a home page- explains the purpose of he site- it allows your viewer to have a place to return to in case they get lost or just want to go back to the beginning
  • contact page- a way to get a hold of you beyond your site
  • info page- more info that you may need if you couldn’t cover it all on the home page
  • gallery page- its not mandatory, but its more entertaining and allows viewer to break from reading text

COLOR SCHEME:

  • there needs to be cohesiveness to your site- color schemes help to create this
  • makes your site pop out more

LINKS:

  • your site lives off of these- if there are broken links, your site will not perform well= people not visiting= no profit=why did you build the site?
  • keeps viewer attracted
  • allows more information into your site

LOGO/NAME:

  • establishes who you- allows people to recognize what you do and hopefully remember
  • gives your site power, I guess

WHITE SPACE/SPACING IN GENERAL:

  • leads the eye across/down the page
  • lets the viewers eye rest while moving to a new position on the site
  • is more aesthetically pleasing to look at
  • makes sits appear well constructed- compositionally

COMPOSITION:

  • try not to dead center things
  • flow left to right like we read

SITE NAME:

  • choose a name that is appropriate for your target audience- zeldafreak69.com probably won’t cut it
  • the name should be simple

TYPE OF SITE:

  • html- I think its the easiest to use, the quickest to get to (no loading pages), and the most straight to the point
  • flash- Flash works, but I think its more frustrating than successful most times

Features that are unsuccessful: NAVIGATION:

  • no navigation
  • navigation that does not navigate
  • navigation that isn’t proportionately spaced

CONTENT:

  • only consists of text- no images
  • only images- no text
  • crappy pictures- extreme pixelation

PAGES:

  • ten thousand pages
  • no home page

COLOR SCHEME:

  • no cohesiveness with the colors- neons mixed with pastels with super opaque colors

LINKS:

  • broken links
  • no external links

WHITE SPACE/SPACING IN GENERAL:

  • page covered= no white space or spacing

COMPOSITION:

  • everything is dead centered
  • using both left margin and right margin

LOGO/NAME:

  • no name title/logo symbol

SITE NAME:

  • zeldafreak69.com

Summary: A successful site should consist of strong navigation, a logo or name for the site, a good content mixture of text and images, multiple pages, internal and external working links, some kind of a cohesive color scheme, an appropriate URL, and an attempt at good design elements. EXAMPLES OF SUCCESS: http://www.samjonespictures.com/

  • very simple
  • great navigation
  • strong visuals- he’s a photographer so pretty much mandatory
  • little text
  • main focus is on the page- the page doesn’t scroll
  • site is centered, but great proportions
  • clean color scheme of white with light color
  • URL is appropriate
  • lots of white space, really calming to the eye

EXAMPLE OF UNSUCCESSFUL: http://www.shoebuy.com/

  • very busy
  • navigation is all over the place
  • no white space except for vacant space on the far right
  • few images- lots of text
  • littered with advertisements- it really takes away from the site
  • the title/logo almost gets lost because its so busy- not very distinguishable
  • no noticeable color scheme

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